Digital Business Development Manager

  • Digital Signage
  • West Yorkshire
  • Attractive Basic Salary + Bonus + Car + Benefits
  • JOB-1970 SPO

Ambitious and energetic Business Development Manager required to increase our client’s share of the UK digital signage sector (software, hardware and maintenance.)

The Position:

The appointed Business Development Manager will drive sustainable financial growth within a new service for the company:  Digital solutions.  This is to coincide with maintaining the core signage manufacturing features of the business, thereby feeding the factory and its departments. Key responsibilities will include:

  • Maintaining key existing customer relationships while expanding and developing new ones
  • Developing a growth strategy for the digital marketplace in line with the company’s core business
  • Working with the senior team to move the direction of the business forward
  • Offering customers comprehensive knowledge on digital hardware and software whilst keeping this knowledge up to date so that the company remains at the forefront
  • Analyzing the existing product/service offering and identifying innovations in line with customer needs
  • Driving digital marketing/drawing packages aimed at promoting this service offering
  • Arranging business meetings with prospective clients in new and existing markets with a view to building long-term relationships
  • Recruiting when/where necessary to establish and expand the digital department

The Product / Solution:

  • Software (CMS platform, customer analytics, kiosk ordering, receipts, voice recognition, customer ordering)
  • Hardware (Media players, cabling, internal and external screens, temperature control units, screen enclosures & bracketry)
  • Service (Maintenance Engineers, internal training, hardware performance monitoring etc)

The Candidate:

Applicants will be expected to demonstrate:

  • Prior working experience as a business development manager or sales executive
  • A proven sales track record involving the attainment of KPI, revenue and margin targets
  • Experience in digital technology and content management
  • Strong IT knowledge (Cat5 cabling, Wi-Fi, security etc)
  • Proficiency in MS Office and CRM software
  • Strong market knowledge (internal & external screen enclosures, digital animated content, screen maintenance, kiosk ordering, customer insights, footfall data analytics)
  • First class communication and negotiation skills
  • The ability to build rapport and develop profitable customer relationships
  • Solid time management, prioritization and planning skills

The Company:

A privately owned business with over eight decades in the supply of signage services to a host of high-profile world brands, our client operates under four divisional banners: design, corporate signage, digital signage and aftersales maintenance care.  The digital signage division has been in its infancy for the past 3 or 4 years but the company is now in a position to further tap into this market, having recently provided digital drive thru units for a leading fast-food brand.  The next step in this evolution will be the provision not only of said software and hardware but the accompanying digital content also.